At the heart of Clear-tone’s business philosophy and corporate culture are four corporate objectives. These objectives are rooted in the Christian faith of the founders who believe that God has given unique talents to everyone for the purpose of serving Him and others. They believe strongly that all good things come from God, and, if we seek Him for ways to serve others, He will give us the ideas and insights to get the job done. Simply put, although many of us have different religious beliefs, we can all unite in the purpose of serving others with excellence, which is at the heart of our culture at Clear-tone.
The journey began in 1984 when owners, Jim and Mike Feeley, opened Clear-tone. There, they developed a deep compassion to help those whose lives are affected with hearing loss. As committed Christians in their personal lives, they began to struggle with the thought of being a Christian on Sunday and a business person during the week. This led them to a life changing decision to bring God in as the head of their company and seek His leadership for all aspects of their lives both professionally and personally. They have discovered since that decision God has always helped them find ways to help others when they seek Him for the answers.
As hearing care professionals, Jim and Mike, along with their employees, have experienced first-hand the joy of helping to improve quality of life for people with hearing loss, as well as the sorrow and damage untreated hearing loss can bring to someone's life. Together with their patients, they also experienced the challenges and frustrations associated with traditional hearing aids—making and remaking plastic shells due to discomfort, occlusion effects, and other fit-related issues.
In an effort to improve the quality and efficiency of their fittings, and to find ways to reach more of the 80% of the hearing impaired who were not seeking treatment, they brought service, repair and manufacturing into their dispensing facility. Jim and Mike also began offering their services on mission trips into third world nations, where they quickly realized that the challenges and frustrations associated with fitting traditional hearing aids in this setting made helping those in need difficult, if not impossible. With millions of people going untreated due to the limitations of traditional hearing aids, their team began to look for a better solution.
Ultimately, they realized that what the industry needed was an all-together new style of hearing instrument that would eliminate the fitting challenges associated with the traditional plastic ear molds that nearly all hearing aids used. It was from these experiences and God given vision that the team, along with other hearing industry veterans, began working on the development of what would become the PAC—the first-ever speaker-in-the-canal device, which was developed at Clear-tone and introduced to the industry by sister-company, SeboTek, in early 2003.
Today, speaker-in-the-canal hearing instruments have become the fastest growing product style worldwide.
Simple to fit, service and repair, with the PAC, hearing care professionals have more time for patient care and counseling.
Clear-tone’s four corporate objectives are as follows:
Do the right thing. Each of us knows the difference between right and wrong. Through the choices we make every day on the job, we show a heart-felt concern for the needs and expectations of others. We do an honest day's work. We tell the truth. We obey the law. We don't cut corners, even if it puts us at a competitive disadvantage.
Treat each person with dignity and respect. No one has to earn the right to be greeted warmly or to be listened to sincerely. We value and recognize the contribution that each person makes to the success of our team.
Respect each person's spirituality. We have a deep respect for the rights of people to have their own spiritual believes. We show our respect by demonstrating our willingness to accept others' belief systems, without compromising our own.
Serve others as we would want to be served. We make an effort to know our customers. We greet them by name whenever we can. We show that we care about them, by doing the job right – and by trying to anticipate their needs. We listen and respond to each customer with compassion and respect regardless of the circumstances.
Put our customer’s needs first. We help our customers help their patients provide the very best hearing care possible. When they call on us, we put their needs first – just the way they expect.
Help people to do their best every day for our customers. Because the work we do is important and valuable to our customers, we make sure that we are prepared to excel. We listen to each other's suggestions about ways to improve and exceed our customer's expectations.
Meet our commitments to earn our customers business. When we make a promise, we expect to keep it. Our promises provide a link of trust to our customers and to each other. We honor and respect these people by doing everything in our power to come through for them.
Constantly improve and innovate. In part, excellence means never being stagnant. We are open to new ideas. We look for ways to create new technologies and processes. We lead, never follow.
Build successful, dynamic teams for customer support. We expect to grow as individuals to become better people. We love to compete. We love to win. We count on each person to contribute to the success of the team. We don't let our teammates down in realizing that we must work together in unity to grow as a company.